Whoever thought that you’d find profound selling lessons in Pee-Wee’s playhouse?
Not me but there are some very important lessons to be learned from watching the clip above.
So after watching the video what can you take away?
It might be different for you but what I took away from it were two huge principles that I’ve been trying to get salespeople to take note of and to start using.
1. If you are perceived as a salesperson you have lost the game before it started.
This is simple but powerful.
Those who sell successfully know that in order to do it effectively they need to avoid looking like a salesperson at all cost.
Why?
Well because we are conditioned to avoid salespeople. Salespeople are perceived as annoying pests who do nothing but take, take, take.
In order to sell well you need to be seen as a trusted adviser or an authority in your field. This only takes a couple small changes in your daily routine but it makes a world of difference once you position yourself differently.
Big hint: add value to your prospects before you ever ask for the sale.
2. Cold calling doesn’t work
We all know that cold calling is extremely ineffective but this video hammers it home. Pee-Wee yells and screams every time this pesky salesperson cold calls at his door and he slams the door each and every time rejecting the salesperson.
I cringe when I see this because I know that’s how people reacted to me when I was cold calling early in my sales career.
It also so aptly illustrates that cold calling doesn’t work because it turns out in the end that the salesperson was offering something that the Pee-Wee (the prospect) actually wanted in the beginning.
And this is true for everyone. We have products and services that people desperately want but we have almost no chance of getting past the brick wall that prospects put up because we are seen as cold calling salespeople.
So the main points to take home are to not come off like a salesperson (become a trusted adviser and an authority) and don’t cold call.
There are simply so many alternatives that will make your life much easier…and a whole lot more profitable.
Tyler
P.S. If you are looking for a way to become a trusted adviser, stop cold calling, and go from annoying pest to trusted guest then try out the Cold Call Crusher system for free for 30 days: http://www.ColdCallCrusher.com/thesystem.html





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can we order the course by telephone